Channel | Social

Sony Computer Entertainment America Inc. is bringing some sizzle to the upcoming AST Dew Action Sports Tour.

Piaggio Group Americas is kicking off a marketing campaign tied to Paramount Pictures’ upcoming release of “Transformers” for its Vespa scooter brand.

Bravo cooked up a storm yesterday, literally, in New York City to hype up the new season of its hit show “Top Chef 3 Miami.”

Penguins are making a come back on the big screen this week with Sony Pictures Animation’s film “Surf’s Up.” And Baskin-Robbins, McDonald’s and ConAgra, among others, are backing the film with full-scale marketing programs and promotions.

Would you let your 10-year-old daughter go out wearing a short skirt and fishnet stockings? Probably not. But she may be getting the message that she

There's a Pivotal Moment in the classic rock concert film when an announcer bellows: It's now a free concert, man! He should have only known. For the

Women’s Health is bringing 13 brand partners to New York for a two-day event in July.

Oscar Mayer will sponsor Season 7 of “American Idol” and has signed Season 5 finalist Elliott Yamin to beef up the national jingle contest that the brand ran last year.

Wal-Mart Stores is promising a free concert for the town that raises the most money for Children’s Miracle Network this month.

Hyundai Motor America has named Monique Morin Kumpis as experiential marketing manager.