Channel | Mobile

Pod Goes the Con

|  by Chief Marketer Staff

Don't you hate it when you can't get to an important convention? Reed Exhibitions' new podcasting venture will bring the con to you year-round.

Class Mobility

|  by Chief Marketer Staff

In mobile marketing, it's all about adding value. A Harris Interactive poll last fall found that 26% of users will accept ads on their cell phones if

Making the Mobile Optimization Call

|  by Chief Marketer Staff

If Apple's iPhone can do for smart phones what its iPod did for MP3 players, this may turn out to be the year Web operators get really interested in optimizing their sites for discovery and display by mobile devices. And according to Cindy Krum, senior search optimization analyst for Denver-based Blue Moon Works, the time…

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