Channel | Mobile

Google May Bid on Wireless Spectrum

|  by Chief Marketer Staff

Google said on Friday that it would take part in an upcoming auction of wireless spectrum airwaves, provided the Federal Communications Commission takes steps to open the wireless market to other than the carrier players.

Can You Find Me Now?

|  by Chief Marketer Staff

Google, Yahoo! and Microsoft have all optimized their search to help mobile users find what they want on the Web. Now Ask.com is rolling out a set of mobile services that will let owners of global positioning system-enabled handsets use the Web to find their way to local merchants.

Of Monkeys and Men

|  by Chief Marketer Staff

In early May, researchers from the Yerkes National Primate Research Center found a possible correlation between human speech and the gestures of chimpanzees.

Soft Cell

|  by Chief Marketer Staff

Analysts keep saying that in the United States there are eight cell phones to every PC. But so far, the mobile sphere is rife with unrealized potential. Mobile marketing is confined largely to messages advertisers are pretty sure young users will be glad to opt into, such as video clips from upcoming movies. And m-commerce…

Looking for GPS in Local Mobile Search

|  by Chief Marketer Staff

With all the talk about the magical things users will be able to do with their mobile phones, from watching TV to surfing the Web, developers may have lost sight of the thing most people are likely to want their handsets to do most often: help them find their way to goods and services they…