Channel | Direct Marketing | Print

Kemmler’s Law

|  by Chief Marketer Staff

Moments before becoming the first man ever to go to the electric chair, William Kemmler complained about his press coverage. "I'm bad enough," he said.

Bride of Frankincense

|  by Chief Marketer Staff

Forget that we just celebrated Independence Day. For some people, it's never too early to start buying Christmas presents. With that in mind, Old World

Have Book, Will Travel

|  by Chief Marketer Staff

Eight-year-old retailer Audio Adventures began direct sales this spring, renting (and selling) mostly through a Web site,