In his session at the European Catalogue and Mail Order Days conference in London, N Brown chief executive Alan White declared: "We see ourselves as ultimately being Internet centric rather than catalog centric." And in fact, in addition to its 20 print catalogs, N Brown operates 42 Web sites, including clearance sites and pure-plays.
Brick-and-mortar retailers spiff up for the holiday season. So it’s not at all surprising that Become.com should also put on a new face in time for Christmas shoppers.
It seems like every time we turn around, Google is announcing a new offering, partnership, or enhancement. Just in the past few months they
When it comes to marketing, auto dealers may be the born experts on pennants, spinner signs and the refined art of the inflatable gorilla. But it
In a nod to the rising significance of social search, Google will offer Web publishers and bloggers a customizable, brand-able version of its search engine to deploy on their sites, complete with Google pay-per-click sponsored listings.
Amazon.com's net income fell from $30 million in third-quarter 2005 to $19 million during the quarter just ended. The Seattle-based online retailer attributed the drop partly to increased investment in technology
(Multichannel Merchant) Business buyers are embracing the Web, according to a survey by Abacus. The company's 2006 Business-to-Business Industry Insights Report found that 40% of b-to-b sales occurred via the Web in 2005, up from 34.5% in 2004, a 16% increase year over year.
MarketTools Inc. of Los Angeles has introduced Zoomerang Online Focus, a new online marketing research focus group service.
Brookstone Inc. has chosen Cramer-Krasselt to serve as its first agency of record. The agency will conduct a holiday promotion and branding advertising campaign running through 2007.
Meredith Corp. said it will acquire ReadyMade, a do-it-yourself magazine publisher and online marketer.
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