Channel | Digital

It’s Gonna Cost Ya

|  by Chief Marketer Staff

What does a list cost? In the e-mail arena, way too much, list marketers and mailers are grousing. And it's not because the base list price has changed

Holiday Cheer

|  by Chief Marketer Staff

Santa was good to the folks at DiscoveryStore.com over the holidays stuffing his sack with plenty of Night Vision Communicator Goggles, Remote Control

Data Intelligence

|  by Chief Marketer Staff

Collecting and renting data from membership sites is a strong business, despite privacy, spam and ISP filtering, says Allan Levy, CEO of SilverCarrot,

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