Channel | Digital

Are You a New-Media Marketing Maven?

|  by Chief Marketer Staff

If you think it’s not easy keeping up with the fast-changing landscape of new media and the technologies that enable them, you’re right. A few years ago, no one had even heard of MySpace or YouTube

E-mail’s Still King

|  by Chief Marketer Staff

Marketers that think they should be focusing on RSS and blogs at the expense of e-mail should think again. A recent study by online marketing services

The Power of Tower

|  by Chief Marketer Staff

THE PASSING OF A ONCE-GREAT retail chain tends to evoke both pity and awe, like the sinking of the Andrea Doria. So it wasn't surprising that the news

Basket Case

|  by Chief Marketer Staff

After running small business and online operations for Hewlett-Packard and AOL, Dave Deasy wanted to make his own run at being an entrepreneur. He's the

Web Watch 2.0

|  by Chief Marketer Staff

SURE, THERE'S A LOT OF buzz about Web 2.0. But no one agrees on what it really means. Some say it's a new technology. Others, a social movement. Still

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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