Mobile DM Growing in Finland: Survey
Finns are increasingly using their cell phones to access the Internet and react to advertising, according to a survey by the Finnish Direct Marketing Association.
Finns are increasingly using their cell phones to access the Internet and react to advertising, according to a survey by the Finnish Direct Marketing Association.
IProspect, a search engine marketing firm, has promoted John Tawadros to chief operating officer from vice president of client services and technology.
Online advertising increases supermarket sales, according to French survey findings released by the digital marketing agency Adtech AG.
AOL has started streaming live video from the QVC cable shopping channel on its AOL Video portal, the two companies announced Friday.
Google Checkout has reached 6% penetration in the online payment market since its launch eight months ago, but will need to resolve customer satisfaction issues before posing a serious threat to PayPal, according to a J.P. Morgan survey.
Microsoft, Google, Yahoo! and voice carrier Vodaphone Group PLC will work with a coalition of nongovernmental organizations to arrive at a code of conduct promoting freedom of speech and privacy, the companies announced Friday.
Shopping search engine TheFind.com announced that its "Color for a Cause" fund-raising promotion raised $10,000 for the Doctors Without Borders medical aid organization.
MediaBrains, a business-to-business online advertising agency, has teamed up with 1105 Media Inc to build and manage online industry directories for seven of the company's publications
Japanese automaker Honda had a problem with its image. Its core buyer was older, but it wanted to appeal to younger drivers.
Richard Lysinger has been named vice president, marketing of Quickparts Inc. (www.quickparts.com), an online provider of custom designed industrial parts
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