Channel | Agencies

10 best places to work in marketing and advertising

Is it Love that Makes a Great Workplace?

|  by Patty Odell

What makes a great workplace? Is it the camaraderie? A great boss? Friday afternoon happy hours? The little dog that runs around the cubes? In a new survey, one experience that rose to the top again and again is the employees. Referred to as great, friendly, supportive, family, caring, honest, trustworthy … and even … employees…

Wellness Amplified

New Health & Wellness Influencer Network Brings Greater Reach to Marketers

|  by Patty Odell

I had dinner last week with a friend and business associate, Karen Koslow, who with a few other entrepreneurs, has launched an influencer marketing network in a vertical that is not as well developed as the fashion, food and gaming categories are: Health & Wellness. The company, Wellness Amplified, offers a new opportunity for marketers…

How to Deal With the Nice Guy Client

|  by Drew McLellan

Nice guy clients can be easy for agencies to worth with, but the fact they don't speak their mind could mean they're secretly unhappy with the relationship.

Chief Marketer Videos

by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…

	
        

PRO Awards 2022

ProAwards 2022

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CM 200

 

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