Channel | Acquisition

Hallmark Channel Sponsors “Mysteries” Sweep

|  by Chief Marketer Staff

The Hallmark Channel is giving mystery buffs and amateur detectives a chance to guess 'who-dunit' and win $10,000 via a new watch-and-win sweepstakes. The Hallmark Channel Mystery Movie Sweepstakes, which kicks off Jan. 7, lets viewers piece together ...

Amstel Light to Sponsor Freeskiing Tour

|  by Chief Marketer Staff

Amstel Light, has signed once again to sponsor the U.S. Freeskiing Tour next year. As part of the deal, Amstel Light will have its name as part of the 2005 tour and will be an event title sponsor of the Green Mountain Skiercross Classic at Stowe, VT, ...

Parker Brothers Puts DVD Game on Tour, Sweeps

|  by Chief Marketer Staff

Parker Brothers is touting its new game video disc, Shout About Movies, through a mobile tour, instant-win game and an online sweepstakes, with the grand prize of an all-expense paid trip to Hollywood. The Shout About Movies tour will hit 11 markets, ...

Hallmark Channel Sponsors Holiday Sweeps

|  by Chief Marketer Staff

Back by popular demand, the Hallmark Channel is reviving its annual holiday sweepstakes packed with more than 1,000 prizes, including a walk-on role in a Hallmark Channel movie. The Hallmark Channel Hollywood Holiday Sweepstakes offers Hallmark store ...

Oracle Sweeps Sends Winner to Space

|  by Chief Marketer Staff

It's out of this world. To better educate software developers about leading edge development technology, Oracle has launched a new online sweepstakes touting its top prize as a trip to space. The Oracle Space Sweepstakes is giving one grand-prize winner ...

Pepsi Sweeps Sends Winner to Apprentice Finale

|  by Chief Marketer Staff

Pepsi-Cola North America has teamed up with one of NBC's most watched television shows, The Apprentice, to award one lucky winner and a guest a chance to win tickets to the season finale through an online sweepstakes. Pepsi-Cola randomly chose one ...

Hilton Teams With Yes, Dear

|  by Chief Marketer Staff

Hilton Garden Inn hotels and Twentieth Television have teamed in a sweepstakes to incent viewers to watch the syndicated Yes, Dear comedy series. Consumers can log on to YesDearSweepstakes.com or Hiltongardeninn.com for a chance to win a ...

Clorox Issues Warning Regarding Lottery Scam

|  by Chief Marketer Staff

The Clorox Co. has issued a warning about a lottery scam targeting consumers, particularly the elderly, throughout the U.S. Victims of the scam report receiving a letter that claims they have won a large cash prize from the International Lottery ...

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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