Demand Gen Archives - Page 73 of 78

Making the Most of Anonymous & Known Customer Data

Effectively using both known and anonymous data gives marketers an edge to guide customer desires and build loyalty. Learn more in a free webinar March 9.

Demand Gen

Q&A: The Roadblocks to B2B Conversion

Chief Marketer recently talked with Cyndi Greenglass to get her thoughts on challenges facing marketers when it comes to engaging leads and B2B conversion.

Demand Gen

The Power of Email Marketing For Building Relationships

Consumers may be addicted to social media but that doesn’t make it the best relationship building channel. Consider the power of email marketing.

Data & Analytics

B2B LeadsCon 2016 Call for Speakers Open

Are you a B2B marketing expert who wants to share their marketing expertise and knowledge? Join us at B2B LeadsCon.

Demand Gen

How B2B Marketers Can Use Video for Lead Gen: Webinar

For B2B marketers, video is becoming more than just a way to engage prospects in social channels. It has become a—if not the—preferred medium for content-hungry buyers.

Acquisition

Where Marketing Budget Dollars Are—And Should—Be Going in 2016

Learn the latest on where CMOs are spending their marketing budgets in a free webinar Wednesday, Feb. 10

Acquisition

Why Referral Marketing Is a Strategic Imperative for 2016

Most business leaders intuitively believe that referrals are the best possible leads, and new research shows just how dramatic an impact referrals have.