Michelle Obama Makes National News at Inbound

Posted on by Beth Negus Viveiros

michelle-obamaMarketing conferences don’t typically make national headlines, but HubSpot’s Inbound 2017 hit the jackpot this week thanks to a keynote by former first lady Michelle Obama.

Reporters and editors were told that the one-time FLOTUS’s Wednesday keynote at the Boston event was closed to press coverage, but that didn’t stop numerous national news outlets—and thousands of attendees with mobile phones and Twitter accounts—from sharing her comments about the last presidential election.

“Any woman who voted against Hillary Clinton voted against their own voice,” said Obama to the cheering audience. “What does it mean for us as women that we look at those two candidates, as women, and many of us said, that guy, he’s better for me, his voice is more true to me. Well, to me that just says you don’t like your voice. You like the thing you’re told to like.”

Security at the Boston Convention Center was beefed up for Obama’s keynote. Attendees arrived several hours early to wait in lines snaking around the side of the building to enter and go through metal detectors.

Obama said that while she does miss “the people and the work,” she doesn’t miss living in the fish bowl environment of the White House. Both she and her husband are working on books about their time in the White House. The exercise of writing is finally giving her time to reflect on the experience of being First Lady, which she described as being akin to “being shot out of a cannon, blindfolded.”

“Now we’re breathing for the first time,” she said.

On the lighter side, she shared how her daughters wanted to have a sleepover on their final night in the White House, and that her favorite track from Beyonce’s “Lemonade” album  is “Love Drought”.



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