Chief Marketer Staff
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Short Cuts
DraftWorldwide has appointed Stephen O’Shea managing director of its Westport, CT office, The Agency @ MCA, which will be aligned with Draft’s New York
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Chessie Wins All of Advanstar’s Files
Advanstar Communications Inc., Cleveland, handed over the balance of its files to be managed by Chessie Lists Inc., Silver Spring, MD. Up to now, Chessie
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DMA Program Highlights Strategies for ‘The New Europe’
The Direct Marketing Association’s International Council will host a day-long conference on “Strategies for the New Europe” on Monday, June 14. The conference
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Abacus Alliance Opened to Centrobe Clients
Abacus Direct and Centrobe, the enterprise customer management division of EDS E.Solutions, have teamed to offer Centrobe’s publishing clients access
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Rosenberger Made President of Harte-Hanks DiMark
Harte-Hanks Inc., San Antonio, TX, has promoted Wayne W. Rosenberger to president of Harte-Hanks DiMark, Langhorne, PA. Rosenberger replaces Kevin McKenna,
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Short Cuts
Global DocuGraphix Inc., Lincolnshire, IL, a document management company, has acquired three businesses from Broomfield, CO-based Corporate Express. The
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Raymond to Steer Reader’s Digest Acquisitions Strategy
The Reader’s Digest Association Inc., Pleasantville, NY, has appointed Robert J. Raymond as vice president for strategic acquisitions and alliances, a
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Chessie Wins All of Avanstar’s Files
Avanstar Communications Inc., Cleveland, handed over the balance of its files to be managed by Chessie Lists Inc., Silver Spring, MD. Up to now, Chessie
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DIRECT Listline
Save the Children This 77,446-name active donor file is available from AZ Marketing Services. The list is not available to fundraisers.Cost: $70/MSelections:
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Delia’s Hit With Two Class Actions Over Its Stock
Two class actions have been filed against Generation Y marketer Delia’s Inc., New York, alleging that the company made misrepresentations that artificially