Chief Marketer Staff
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People in the News
Portland, OR-based CMD tapped Dan Swanson as executive creative director. Also, Brad Wignall promoted to creative director.
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News Briefs
EUCERIN MOISTURIZER: will sponsor Country Home magazine’s….HAND HELD PRODUCTS: hired Eric Mower & Associates Group B2B, Syracuse, NY, as…BEST WESTERN: has renewed its sponsorship deal with…
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Thulin Sentenced to Three Years for Assault, Burglary
James Thulin, president of list management/brokerage TCI Direct, was sentenced Tuesday to Three years in California state prison for assault and burglary in a case that has lasted nearly two years, said Jane Robison, spokeswoman for the Los Angeles County district attorney’s office.
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Agencies
Don Neal Named President of Echelon Marketing
Don Neal has been tapped to serve as president of Echelon Marketing Group, a data analysis firm that builds propensity-to-purchase models based on consumers
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Golf Galaxy Narrows Losses
Golf Galaxy Inc. reported a net loss of $265,000 for the fourth quarter, an improvement over a net loss of $1.4 million last year.
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EU Data Chief: New Laws Could Provoke Court Battles
The European Union’s data protection watchdog warned Europeans that new anti-terror and anti-crime rules –that require storage of telephone records and airline passenger information-were rushed into law without proper safeguards protecting civil liberties and could lead to legal battles, according to wire service reports.
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Brookstone Names Mancini CEO
Brookstone Inc. has named Lou Mancini as CEO. He succeeds Michael Anthony.
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Premier Partners Taps DMi for Weight Loss System
Premier Partners has chosen DMi Partners to develop an online marketing program for its BioTrainer weight loss system.
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New Products and Services:
LiquidDreamsDesign.com: A Web site through which smaller companies can produce post cards, brochures, business cards and other printed marketing materials–Liquid Dreams Design, New York. …
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Digital
Find It Knows Navigates Local Mobile Search
With all the talk about the magical things users will be able to do with their mobile phones, from watching TV to surfing the Web, developers may have lost sight of the thing most people are likely to want their handsets to do most often: help them find their way to goods and services they need when they’re out of the house.