August 2013 - Page 3 of 9 - Chief Marketer

Nerdist’s New Media Empire

Entrepreneur profiles comedian Chris Hardwick and entertainment executive Peter Levin and looks at how they’re leveling Nerdist content across multiplatforms.

Survey: 15% of Online Consumers Forward Links to Brand or Product Videos

According to a survey conducted by Ipsos OTX, 15 percent of online consumers around the world forward links to a brand or product’s video, while 19 percent forward links to articles about brands or products, and 19 percent forward links to a brand or product’s website. The most active sharers of videos are Turkey, Brazil […]

Social

Monday and Friday Best Days for Facebook Engagement

The majority of Facebook posts are made on Thursday and Friday, but Monday is one of the best days for engagement.

Infographic: Facebook Advertising Performance Improves in Q2 2013

Kenshoo Social, a provider of social media marketing technology, has created an infographic to compare Facebook advertising performance in the second quarter with performance in the first quarter. Here are some of the interesting tidbits: –

Agencies

Special Report – Mobile Event Tech

Event Marketer’s latest tech special report focuses on mobiles devices marketers can use to enhance their next special event.

Agencies

Amazon Outage Causes Tweetnado

Amazon.com went down for about an hour earlier this week—and the Twittersphere lost its mind.

Agencies

How Do You Buy Marketing Tech?

How users approach the marketing technology buying process varies greatly, depending on their level of tech savviness.

Agencies

Announcing the 2013 PROMO PRO Awards Finalists

The campaigns honored as PRO Award finalists once again have exceeded expectations. It is a distinguished collection of promotional campaigns that sets a powerful example of how agencies and brands capture consumer interest by developing exemplary creative and intriguing messaging that work hard as powerful sales tools. Congratulations! Here are the finalists, as recognized by […]