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Dove, Oreo (+Others) Facebook Marketing Tips

|  by Andrea Vahl (Social Media Examiner)

[caption id="attachment_151796" align="alignright" width="150"] Girls Who Code entertain their fans with games on Facebook.[/caption] This article includes Facebook marketing examples from brands like Qatar Airways, Dove, Oreo and Stella and Dot. The author offers tips and “key ...


Flipboard is Your Personal Magazine

|  by Nxtbook Media

In July of 2010, the world met the very first “social magazine,” known as Flipboard. Or rather, a select type of readers did.  When Flipboard came to market, it launched as an iPad-app only publication, “inspired by the beauty of print ...


Five Reasons Your Audience Isn’t Engaging on Social Media

|  by Jordan Kretchmer

Cultivating an active social audience is good for business. People who frequently engage with your brand online are way more likely to buy from (and even recommend) you than those who don’t. And the earned media they create as ...


The C-level Social Media Gap

|  by Marketing Tech Blog

A massive social media presence is required by most brands, driven hard from the top down and executed by dogged marketers working and spanning the social sphere. Even so, there are those at the top that aren’t participating, leaving ...

Five blank adhesive note reminders

5 Do’s and Don’ts For Social Media Training

|  by Cory Edwards

For brands, giving employees the green light to engage on social media is a good start, but it’s only half of the solution. Often, employees are confused about how to use a social network and many are nervous to ...


Social Media Content Marketing & B2B

|  by Chief Marketer Staff

Huffington Post highlighted five key things to remember when developing an inbound marketing strategy or content marketing program to address the different ways B2B executives discover and seek out content. The story highlights areas including developing unique social content ...


Social & The DMP: Understanding Data-Driven Social Media Marketing

Partner Content

By: Oracle Marketing Cloud Length: 10 pages Type: White Paper Learn how top marketers improved their Social Media Marketing. See how they generated results like these: Top gaming company increases social engagement on Twitter by 45% A top wireless telco boosts Facebook ...


Avoiding Social Media Pitfalls

|  by Chief Marketer Staff

Social media can be a tricky landscape for brands, and there are some rules every marketer should know before diving into social campaigns. Marketers need to remember not to use social media as a broadcast platform for their brands, to ...


Guide to Social Media Integration

Social media is no longer an afterthought for brands. Today, it is at the core of almost everyone’s marketing strategy. In this special report, Chief Marketer gives you trends, tips and best practices for better social marketing in the ...


Tips for Killer Social Media Campaigns

|  by Chief Marketer Staff

Running a social media campaign right takes skill and the right timing, whether its a contest, a quiz or an effort to get people to sign up for newsletters, just throwing an offer out on social media networks isn't going ...