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Modern SEO Best Practices

Lee Traupel (Huffington Post) This author says that if you’re still trying to work search engines with back links and keyword stuffing, you’re barking up the wrong search engine. He shares the

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Article

Sep. 11 2014




Unusual Keyword Sources Can Spell Success

Finding the right keywords to get curious web browsers to click on your site has always been a challenge, and with tighter restrictions and long-tail search terms gaining footing, the challenge for marketers is even greater.

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pieter-levels

Article

Aug. 28 2014




You Think You’re Busy? Check Out This Guy

Next time you think you’ve got too many projects on your plate, consider Pieter Levels, a 28-year-old Dutch programmer who is a on a quest to launch 12 start-ups in 12 months.

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arrows-up-wall

Article

Aug. 06 2014




Focus on the Customer, Not Yourself, in Inbound Marketing 2

How have your customers changed and how have you responded?

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search engine optimization

Article

Jul. 23 2014




Modern SEO Best Practices 1

This article is chocked full of up-to-date SEO best practices. If you’re still thinking keyword stuffing this is a must read.

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Internet-apps-on-TV

Article

Jul. 18 2014




The Impact of Internet of Things on Data and Marketing

Learn three ways the Internet of Things will improve marketing.

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international-flags

Article

Jul. 09 2014




Enabling Data Driven Marketing Worldwide 2

The Direct Marketing Association recently reported that said confidence in data driven marketing via digital channels is higher than ever, with some 78% of marketers saying it’s the path to new growth.

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crystal-ball

Article

Jun. 04 2014




Forecasting Helps Marketers Set Digital Budgets 1

Goal setting and forecasting is essential in creating a successful digital marketing budget.

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money-new

Article

May. 27 2014




Factors Influencing Digital Marketing Budgets 1

The most successful CMOs determine how best to allocate their resources, a task that can seem overwhelming when examining complex marketing budgets.

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shopping experiences

Article

May. 20 2014




Showrooming – Why It Isn’t as Bad as Retailers Think 1

Despite all the media hype about showrooming cannibalizing in-store sales, a new study from Deloitte Digital suggests otherwise.

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crystal-ball

Article

May. 19 2014




Demystifying Programmatic Buying

It should come as no surprise that data science is automating the buying of supply side inventory for online advertising, and it’s gaining a sizable foothold.

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