2014 Online Marketing Trends

Posted on by Chief Marketer Staff

What are the hot trends in the online marketing world this year? TechInsider has posted a new report on what’s working for online marketers.

Trends show that simplicity is the new norm for online campaigns, and that images and graphics are becoming more important as internet users’ tolerance for lots of text dwindles.images-1 Optimizing messages and campaigns for tablets and mobile devices has taken hold this year, and social media marketing has continued to diversify in 2014.

The biggest trend has been the emergence of content marketing, and the concept of providing customers with valuable content or takeaways to help build trust and get attention in a crowded online marketplace.

Take a look at the full report here and dig into the latest online marketing trends.

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