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8 Reasons Why Responsive Web Design Cannot Be Ignored

By James Warren Chances are your competitors have already implemented responsive web design (RWD) while your customers are stuck pinching and zooming your site on their smartphones. According to Go

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Article

Jul. 24 2014




8 Reasons Why Responsive Web Design Cannot Be Ignored

By James Warren Chances are your competitors have already implemented responsive web design (RWD) while your customers are stuck pinching and zooming your site on their smartphones. According to Google Trends, interest in RWD spiked in 2013 and flattened a bit this year, but now continues to grow at a steady pace. In the current […]

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search engine optimization

Article

Jul. 23 2014




Modern SEO Best Practices 1

This article is chocked full of up-to-date SEO best practices. If you’re still thinking keyword stuffing this is a must read.

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Internet-apps-on-TV

Article

Jul. 18 2014




The Impact of Internet of Things on Data and Marketing

Learn three ways the Internet of Things will improve marketing.

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international-flags

Article

Jul. 09 2014




Enabling Data Driven Marketing Worldwide 2

The Direct Marketing Association recently reported that said confidence in data driven marketing via digital channels is higher than ever, with some 78% of marketers saying it’s the path to new growth.

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Web analytics

Article

Jun. 30 2014




The Evolution of Website Optimization and Design

Website optimization means much more than just crafting a winning landing page.

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Article

Jun. 25 2014




TapouT’s Integrated Web Platform Success

TapouT marketing director Noel McDaniel and her team partnered with MojoNow, an integrated marketing and ecommerce website platform created especially to serve as the online component for direct response campaigns.

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Gen Y

Article

Jun. 24 2014




Honda Markets its Fit to Gen Y

Here’s a case study on how Honda is marketing its 2015 Fit to the Gen Y generation.

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ROI.595

Article

Jun. 24 2014




ROI Better for Video than Text

Get the update on how video marketing can hit the bullseye and ROI way better than text.

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BIC

Article

Jun. 10 2014




BIC Asks for Writing Samples in New Mobile Campaign

BIC’s Universal Typeface Experiment is unifying the world’s handwriting into a universal typeface in a campaign for its Cristal ballpoint.

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Article

Jun. 10 2014




Optimizing Lead Gen Efforts With Killer Calls to Action

Leveraging strong online content and creating killer calls to action are essential for marketers looking to make the most of their lead gen efforts.

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