THE STRATEGIC AGENCY
- Core 1: CPG & Trade Promotions
- Core 2: Event & Experiential Marketing
- Core 3: Sports Marketing
Clients Include: North American Breweries, Under Armour, Constellation, New York Life, Starter (Iconix)- Website: http://www.thestrategicagency.com
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Contact:
Peter Stern
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The Strategic Agency – This boutique agency with a serious foothold in sports and entertainment has increased staff, moved into a new office, expanded social and digital media capabilities and executed a campaign highlighting the new agency logo/identity, website, and new account wins. Ran a killer promo for Under Armour at Grand Central Terminal to launch the new Speedform Apollo running shoe line. Put together a partnership between client Labatt and USA Hockey to stage Labatt-sponsored local pond hockey tournaments across the country. (Passed Bud Light in in-arena sales in key markets: SCORE!)