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Source Marketing – Chase United Airlines cardholders got special treatment over the holidays at the VIP lounges Source popped up at upscale malls in United hub markets with free gift wrapping and bag checks. Building proprietary tools using social, behavorial and biz sciences to foster long-term brand loyalty. Kersten Rivas joined as president from managing director for Havas Worldwide NY. John Dunn joined—after a 10-year run with HBO—to grow the newly formed sports and entertainment division. Its softball team is AWESOME!