Scout has fully integrated itself with Horizon Media over the last 12 months while staying true to its role as an activation arm. It launched a health and wellness marketing consulting group and developed proprietary evaluation guidelines to quantify engagement and marketing of sponsorships. A sponsorship analysis for Corona helped change the way Corona tracks in-market sales. It staged a killer experience for the “Buffalo Wild Wings Bowl,” replicating the restaurant experience to feed 6,000 fans. Won this year’s SportingNews Bowling tournament.
Chief Marketer 200
Mastermind Involvement Marketing Interactions Marketing Match Marketing Group Switch Geometry Global Alcone Marketing Group Advantage Marketing Partners The Strategic Agency Legacy Marketing IN Marketing Services