This division of Epsilon put soap operas on trial with its “Dove Truth Files” campaign, which aimed to show women the crimes other soaps and body washes are committing against their skin. Ryan Partnership is spreading its event marketing wings in Europe, thanks to its acquisition of award-winning Acorn in Dublin, Ireland. Acorn was Ireland’s Agency of the Year in 2011/2012. The agency takes pride in its three winners of DMA’s “40 Under 40” award: Brendan McKenna, Angeline Yeo and Tim Ross.
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