MOMENTUM WORLDWIDE
- Core 1: Event & Experiential Marketing
- Core 2: Sponsorship Activation & Marketing
Clients Include: Mondelez International, Kraft, J.M. Smucker Co., Coca-Cola Co., Microsoft- Website: http://www.momentumww.com
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This agency tripled investment to build a “world-class” measurement and analytics team. It aligned with ChaseDesign to enhance shopper and retail work and ran a powerful promo at Buffalo Wild Wings to get customers in on “off days.” A Coke Zero/NCAA final-four themed basketball game had guests pointing their mobiles at table caddies turning them into branded AR digital basketball hoops: 69% of game play was in store, and yes, Coke Zero sales jumped significantly. It also hosts an annual blood drive in St. Louis.
