“Great experiences create advocates.” That’s what MKTG is about, and it shows through efforts like Nike Run Clubs, which match consumers with running coaches and a great pair of shoes. At the 2012 Summer Olympics, it connected athletes with Beats by Dre headphones, despite the lack of official sponsorship. The agency is opening offices in international markets such as London, and first-place winners of its annual employee rewards program can go global with a free international trip.
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