Mastermind Marketing – Developed a mobile promotion platform that allows marketers to engage consumers at retail locations and reward them via credit cards and/or loyalty cards. Added a CTO position that oversees development, as well as new and emerging technology/platforms that can be leveraged by clients. Expanded its multi-signal search offering. A killer promo for BMW, “See The Difference “taught consumers about the optional premium Harman/Kardon audio systems in BMWs via an AR mobile app that drove significant ROI.
Chief Marketer 200
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