Live Nation Media & Sponsorship – This 2014 PRO Award-winning agency really churns out the fun through its entertainment marketing market leaders—Ticketmaster, Live Nation Concerts, Artist Nation, and Live Nation Media & Sponsorship. Take the “Kellogg’s Pop-Tarts Crazy Good Summer,” promo targeting teens with three “secret” live concerts—Hot Chelle Rae, Demi Lovato, Austin Mahone—with a digital sweeps, promotions and “secret” elements were revealed over the course of the campaign. Twitter followers grew by 69%, Facebook fans increased 75% and 25,500 product samples were passed out at events.
Chief Marketer 200
CAA Experiential (formerly PGW Experience) SoHo Experiential Good Solutions Group PrizeLogic Alcone Marketing Group Bespoke Sports and Entertainment Trisect Marketing Werks FUSION Marketing SET