LEGACY MARKETING PARTNERS
- Core 1: Event & Experiential Marketing
- Core 2: Influencer Programs
- Core 3: Retail (in-store) Marketing
Clients Include: Pernod Ricard, Constellation Brands (Beer Division), USG, Cabela’s, Ferrero USA- Website: http://www.legacymp.com
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Contact:
Michelle Gallagher
- Download Case Study
Legacy Marketing Partners – Legacy has made new investments in measurement with capabilities in analytics, predictive modeling and ROI measurement. Its program for Pernod Ricard, “Marooned on Malibu (Rum) Island,” won a Gold 2014 PRO Award by tying the brand to all things summer and the wildly popular band, Maroon 5. A Facebook page let fans create their own island and invite friends. A massive destination was built in the parking lots of amphitheaters in Chicago and Dallas for the Maroon 5 summer tour.