HMT Associates, Inc.
- Core 1: Shopper Marketing
- Core 2: Promotional Planning & Development
- Core 3: Event & Experiential Marketing
Clients Include: Mondelēz International, Inc., Kraft Foods Group Inc., E. & J. Gallo Winery, Parker Entertainment, n/a- Website: http://www.hmtassociates.com
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Contact:
[email protected]
HMT Associates – This agency continues to grow its events/experiential marketing division, hmt events!, to complement its shopper marketing work. It kicked off a program for Chips Ahoy!’s new line of ice cream-flavored cookies by producing and distributing ice cream social kits to sales forces. Over 30 retailers participated in three shopper programs to drive trials, including a sweeps for ice cream parties, retailer gift cards and sampling events.