HAYMAKER
- Core 1: Sports Marketing
- Core 2: Sponsorship Activation & Marketing
Clients Include: Advance Auto Parts, BBVA Compass, Bridgestone, Chick-fil-A, MetroPCS-
Contact:
Formerly known as Richards Sports + Entertainment, you’ll find Haymaker activating for its clients anywhere from the Super Bowl to the hyper-local high school. A campaign to build awareness among UFC fans for MetroPCS is wrapped in fighter retail appearances, ticket scavenger hunts, Herald Square takeovers, a hashtag to update social fans and Hispanic programming. Awards in 2012 include those from SportsBusiness Journal, Billboard Latin Music Marketing and a Gold Reggie.
