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FAME

  • Core 1: Retail (in-store) Marketing


  • Clients Include: Time Warner Cable, Best Buy, MyBurger, Johnson Brothers Liquor Co., St. Jude Children’s Research Hospital
  • Website: http://www.fameretail.com
  • Contact: akromminga@fameretail.com

Fame – Part of the TBWA Network, FAME continues to refine customer measurement methodology for tracking retail environmental design and its impact on consumer satisfaction and brand perception. It partners with augmented reality developer DAQRI, to leverage 4D technology and computer vision science for its clients. FAME’S fresh, bright-blue scenes featuring pin-up girls and playful uses of Kinky Liqueur, helped promote the new blue, tropical berry flavor of the beverage.

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