This sampling shop is on the road year-round at hot spots like Spring Break and Comic-Con. It’s also growing. Over the last year, it acquired experiential agency, Bottlerocket Marketing Group, and digital agency, Pie Advertising, to custom build overlays to events. Its new app, Race to Retail, activates a countdown clock and time-sensitive drive to retail with a savings offer. A recent Target program put beauty experts in aisles to increase basket rings.
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