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Arketi Group – With 16 employees, Arketi is a lean, mean operation. The Atlanta agency operates like a family, sometimes fighting for their ideas and talking over one another, but always remaining loyal to each other—and their clients. The Social Marketing ROAD Map methodology—Research, Objectives, Actions and Desires—is at the core of the firm’s goal to help clients develop a brand-agnostic social and digital strategy, based on corporate objectives, not social tools.