Topic | Tips

Five Tips on Getting More Value from Martech

|  by Tracy Currie

A robust, integrated view of martech investments, roadmaps and best practices is needed to compete for limited customer attention, and grow revenue and market share.

5 Social Video Marketing Mistakes

|  by Ben Legg

With eyeballs moving from linear TV to social video, the advertising budgets are moving there, too – but many marketers are, frankly, doing it all wrong. Here are the five biggest mistakes marketers are making with social video today.

25 Ways to Communicate With Customers at Christmas

|  by Natalia Selby

By focusing on improving the way people interact with your website, you’ll be able to deliver a better user experience, increase website traffic and grow your business.

Holiday Marketing: It’s Not All About Tradition

|  by Sarah Hardwick

What does your brand represent? What most motivates your top customers? By understanding where your company’s and your best customers’ values intersect, you can connect more deeply.

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