Oracle Research: 52 Percent of Consumers Plan to Start Holiday Shopping Early
Findings, consumer expectations and concerns about the holiday shopping season.
Findings, consumer expectations and concerns about the holiday shopping season.
New retail behavior trends are fueling the need for marketers to produce fresh creative for ad campaigns and employ a more flexible, agile approach to audience targeting.
With a shorter holiday shopping season, consumers are relying more heavily on buying gifts on the major deal days, like Black Friday and Cyber Monday.
Here are three things that all marketers can do now to convert one-day sale shoppers into full-year bonanzas.
Click here to view the 2023 winners!