Topic | Experiential

Study shows online shopper gains in software, book purchases.If you are a marketer of books, airline tickets, or computer software, you might give extra

The last two years have witnessed a voracious feeding frenzy in the food retailing industry: Albertson's Inc., Boise, ID, America's fifth largest U.S.

Minneapolis is about as modest as a marketplace gets. Supermarkets here have the fewest health and beauty care, paper goods, beer, and books/magazines

Going Postal No, you can't actually mail a letter at Wal-Mart. But for one day last month, you could get stamped there.The U.S. Postal Service issued

Got a question for retail buyers that you're too shy to ask? Promo Edge's Retail Research Center polls buyers nationwide with your questions, and we print

FSI and sampling giant Valassis Communications is suing rival The Sunflower Group, alleging that Sunflower employees offered "financial and/or other inducements"

San Antonio shoppers must like a good read every week. All the grocers in the market use circulars. That's right, 100 percent. San Antonio also tops the

Changing Courses Midstream Kraft Foods is revamping its six-month-old corporate marketing campaign with more emphasis on consumer promotion and co-marketing

A new lawsuit in Florida is raising eyebrows among marketers operating instant win/scratch-and-win promotions in that state. Last December, Florida Attorney

Online grocery service Peapod, Skokie, IL, named Times Direct Marketing, San Francisco, agency of record for online marketing. Times Direct will use banner