creative.spec.work.175

Posted on by Patty Odell

A 2015 video the agency created about the ridiculousness of asking for spec work in other industries

Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.

	
        

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