Stephanie Healy Launches Web Company
Stephanie Healy, formerly interactive sales manager of Omaha Steaks.com, has started a Web company, Winfreestuff.com Inc. The firm will operate a site that offers consumers a chance to enter contests sponsored by e-commerce merchants.
Consumers may provide their e-mail addresses to receive e-mail offers from Winfreestuff.com or from a cataloger or other e-commerce merchant on the site. Consumers are eligible to win prizes whether they opt-in to receive e-mail offers or not.
“About 70% of consumers agree to receive information from both companies right off the bat,” Healy says. “The remaining 30% just want to enter the contest.”
Healy, CEO, launched the Omaha, NE-based company last July with her husband, Mark, who is the president. In January, venture capital firm Draper Atlantic, Reston, VA, gave Winfreestuff $1.5 million in exchange for a 15% ownership in the company. Winfreestuff.com has compiled a database of 500,000 e-mail addresses.