Subway’s Four New Warner Bros. Premiums
Subway Restaurants, Warner Bros. Consumer Products and DC Comics are teaming up to introduce a collection of four premiums based on Kids’ WB’s animated series Static Shock.
The toys are available through July 4 in Subway Kids’ Pak meals at participating restaurants in the U.S. and Canada. Toys include a Static Shock figurine, a Static Sky Surfer, Static Energy Stick Challenge, Hotstreak’s Fireball and a Giggle Rattle for children 18-months through pre-school.
The promotion will be supported on the Internet at www.subwaykids.com where kids can find information on the toys and play games. Wilton, CT-based Ryan Partnership handles P-O-P and Johnson Grossfield, Inc., Minneapolis, MN, handles toy production.
Based on the DC Comics/Milestone comic book series, Static Shock is a program featuring the first African-American animated teen superhero.
