Malling Betty

Posted on

General Mills begins construction this month Betty Crocker Kitchen, a retail bakery outlet in the Mall of America. The store will open in mid-October, in the Camp Snoopy amusement park in the Minneapolis mall. It’s Mills’s first branded Betty Crocker store, one that may be followed by others. Advertising/promotion plans for the new store were not disclosed. Mills sold its restaurant holdings, including Red Lobster, several years ago, but continues to have an extensive food service business.

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!