2019 B2B Marketing Outlook Survey
In this exclusive annual survey report, Chief Marketer uncovers how B2B marketers are investing their time and money to boost engagement, conversions and ROI.
In this exclusive annual survey report, Chief Marketer uncovers how B2B marketers are investing their time and money to boost engagement, conversions and ROI.
In this new special report Sponsored by Lytics, discover how marketers create an environment of trust and activate customer data in meaningful ways.
Around the world, organizations are totally re-writing their business plans in answer to one simple fact: digital is no longer a ‘nice-to-have’. It’s imperative. You won’t achieve total digital transformation overnight, of course, but it’s now or never. There’s always a first step. Download the ebook to Learn More.
In this Chief Marketer Special Report—which includes insights from industry experts Bruce Mau, Andy Cunningham and Haluk Kulin—you’ll learn what’s driving this evolution of the brand experience, and how you can create smart, personalized and engaging experiences that are on-trend—and on target.
If done right, personalization is a powerful tool for marketers. How can you avoid the “creep” factor and connect with your audience in a meaningful way? In this Chief Marketer Special Report, learn how to leverage technology and data to create B2C and B2B campaigns that show your audience that you see them, you get…
Customers expect tailored services and personalized content, but 74% of senior marketers say they can’t produce the necessary volume of content fast enough. The hard truth is, you won’t solve this content crisis without the right people, budget, or direction. The challenge is clear, but it’s possible to bridge the gaps.