Tweet of Katherine Heigl Gets Duane Reade in Hot Water

Posted on by Chief Marketer Staff

Martin Beck (Marketing Land)

KatherineHeigl175All of us marketers love to take advantage of the unexpected, like when actress Katherine Heigl was snapped walking out of a Duane Reade store and the brand quickly posted the pic along with a tweet. Who didn’t love it was Katherine herself, who filed a lawsuit in New York suing the brand.

 

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!