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Facebook Hashtags Aren’t Leading to Better Engagement

By Jul 25, 2013

Amy Gesenhues (Marketing Land)

facebook-verified-checkmark-200pxAnalytics firm Simply Measured conducted a study of the Top 100 Interbrands on Facebook and discovered that even though the usage of Facebook hashtags by brands has increased nearly 20 percent between June 12, when hashtags went live on Facebook, through the end of June, hashtags are not resulting in any additional engagement. Find out what you need to know.

  • MD

    I could not disagree more!