Sixty-Four Percent of Small Firms Shop, Buy Online: Survey

Posted on by Chief Marketer Staff

A full 64% of small businesses bank and shop online, according to a new survey from EBillme.

When asked what online payment options would be most appealing, survey respondents said that a payment option that did not require use or disclosure of credit card information as well as an option that gave them more control over the purchasing and approval process would spur online confidence and increase purchases.

In addition, the survey also found that the small businesses that are not shopping online are not necessarily Internet-averse. Many maintain other online relationships and the majority do their banking online.

The survey, conducted by Market Platform Dynamics, polled 721 businesses of less than $10 million in annual revenue and fewer than 100 employees in June.

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