Six Tips to Improve CTAs on Facebook Cover Photos

Posted on by Chief Marketer Staff

(Ignite) Ross Wilson
ImprovingCTAsFacebook recently gave brands more freedom with their cover photos allowing them to essentially post any content they want on their cover image as long as it’s honest and pertains to their business. The only real rule still left for banners is the 20 percent text-to-photo ratio. This article is a how-to craft compelling calls to action with six tips to make the most of this powerful new feature. The article then rolls into case studies from Dove, MTV, Smoothie King and Skype to provide live examples of how to make it all happen. Click here to read the full report

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