Search Results for: webinars
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AdExchanger Talks
Zoom’s Next Act
Zoom CMO Kim Storin has one of the rarer jobs in marketing: She’s responsible for promoting and evolving a brand that’s also become a verb.
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Beyond Impressions: How to Plan, Target & Measure Mobile OOH
As the industry moves beyond basic impression metrics, this webinar will explore how advanced data capabilities are transforming how campaigns are planned, targeted, and measured. Learn how to replace guesswork with precision—ensuring your campaigns run in the right places, reach the right audiences, and deliver against real KPIs.
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Top Women Network
Top Women Network Launches to Unite Women Across Media, Marketing & Tech
Access Intelligence’s Chief Marketer Network Launches the Top Women Network, a Bold New Platform Uniting the Most Influential Women Across Media, Marketing, and Technology New York, NY — [January 23, 2026] — Access Intelligence’s Chief Marketer Network is pleased to announce the launch of the Top Women Network, a powerful new, cross-brand community created to […]
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Research
Survey: B2B Tech Firms Race to Keep Up with AEO, More-Agile Competitors
When it comes to marketing and PR, most business technology companies feel they’re playing catch-up in a race whose rules keep changing. That’s according to “How to Win Influence in B2B Tech,” a report from comms agency 3Thinkrs based on a survey of 400 B2B tech CMOs in the U.S. and U.K.
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ROI | Metrics
Want More Dollars This Budget Season? Speak Finance, Not Marketing
If you want your CFO to see marketing as the engine of profitable growth it truly is, start by changing your language. Because the teams that win resources are the ones that speak finance.
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B-to-B Events
B-to-B Dream Team 2025: Meet Nefra MacDonald
The road to a career in events is rarely without its twists and turns, and Nefra MacDonald’s path was certainly rerouted a few times before she arrived in the industry—look no further than her law degree.
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Demand Gen
The Four Forces Redefining Inbound Marketing in 2026
These four big forces are redefining what successful inbound marketing will look like in 2026.
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B-to-B Events
Canva World Tour: 10 Takeaways from the ‘World’s Biggest Design Education Movement’
Canva can’t be contained. Across the inaugural Canva World Tour, the whimsical brand burst into conferences, community hubs, brand campuses and local streets around the globe on a mission to accomplish 1 million trainings in the month of October, and nurture its robust community of users. From a mobile learning unit dubbed the Brandwagon, to […]
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Trade Shows
Six Exhibiting Best Practices, Straight from Trade Show Organizers
Amid generational shifts and evolving attendee habits, trade shows are increasingly investing in exhibitor education long before the doors open, ensuring that brands get the most return on their investments and remain loyal and satisfied show exhibitors. For example, in preparation for CONEXPO-CON/AGG 2026, taking place in Las Vegas next March, the show held an […]
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Digital
DPAA President and CEO Barry Frey on DOOH Trends, AI in Marketing and This Year’s Summit Lineup
The DPAA Global Video Everywhere Summit will take place on Tuesday, October 14, at Pier Sixty in New York City. Chief Marketer Network, serving as the event’s official media partner, sat down with Barry Frey, President and CEO of OOH trade organization DPAA.