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3 Ways to Make Sure Your Brand Page is Hoppin’ on LinkedIn

David Ahn (Social Media Impact) Just because we’re all in the marketing world, doesn’t mean we don’t need a branded LinkedIn page. In fact, LinkedIn is now responsible for a staggering 64% of

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Dec. 18 2003




Coke Debuts Mall Lounges

Coca-Cola Co. has launched Coca-Cola Red Lounges targeting teens in malls in Illinois and Los Angeles. Lounges opened earlier this month in Chicago-area

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Dec. 09 2003




A&E Network Launches Nationwide Campaign

A&E plans to hit New York, Los Angeles, Chicago, Philadelphia, San Francisco, Washington, DC, Boston and Miami nationwide this month with street teams

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Dec. 02 2003




The N Network Kicks-off Mall Tour

The N, Nickelodeon’s nighttime network for teens, this month takes its new series Real Access on a five-city mall tour. The Real Access Mall Tour will

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Nov. 13 2003




McDonald’s Ends Monopoly, Readies for World Children’s Day

McDonald’s Corp. ended Best Chance Monopoly a few days early, as anticipated. The chain ran out of game pieces before the four-week promo’s scheduled

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Nov. 04 2003




Children Take Over Times Square Nov. 8th

On Nov. 8 from 10 a.m. to 4 p.m. children of all ages will have full reign of Times Square. For the first time, area businesses have joined together to

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Nov. 04 2003




Lego Hosts Ornament-building in Mills Malls

The Lego Co. teams with mall developer Mills Corp. for a holiday promo that launches Nov. 29 with a “Build an Ornament” fundraiser to benefit Habitat

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Oct. 30 2003




VW and W Hotels Partner to Promote Phaeton

Volkswagen of America and W Hotels are guests a chance to test drive the new Phaeton from VW. The promotion, Get Behind the Wheel, began Monday and runs

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Oct. 21 2003




Reebok to Sponsor Latin Music Festivals

Reebok North America, Canton, MA, has signed as national sponsor of the Latino Music Festival Circuit for 2004. Reebok and retailer Just for Feet get

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Oct. 16 2003




Sony Ericsson Uses Celeb Hook to Push ‘Mobile Imaging’

It’s a phone. It’s a camera. It’s a PDAno wait, it’s the latest generation of mobile phone cameras. To perk up consumer interest in these all-in-one devices,

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Oct. 09 2003




KOOL Kicks Off 15-City Tour

The KOOL brand is once again hosting its national spades card tournament. The 15-city tournament, Play On The House Spades Slam, attracts spades players

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