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Incentives

How YOU Can Win a 2014 PRO Award

Entering the PRO Awards is a rewarding, yet time consuming task, and the importance of fully and carefully completing the process cannot be unde

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May. 21 2003




Post Cereal Packs CDs in Boxes for $10 Million Baseball Promo

To support its sponsorship of Major League Baseball, Post Cereal is delivering interactive baseball games to consumers via six collectible CD ROMs in

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May. 08 2003




Product Spending Drop off Continues in 2002: PPAI Study

Spending on promotional products fell for the second year in a row in 2002, according to an annual industry study released this week by Promotional Products

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Apr. 11 2003




Live from The Incentive Show: NAAG Examines Consumer Promotions Increases

Consumer promotions have come under increased scrutiny by the increasingly powerful National Association of Attorneys General. The NAAG has been aggressive

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Apr. 11 2003




Live from The Incentive Show: New Products and Services Abound

Exhibitors were pushing their wares Tuesday at The Incentive Show. William Sonoma is increasing the number of sets that it offers as incentives through

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Apr. 04 2003




INCENTIVE SHOW TAKES ON A NEW FOCUS

The Incentive Show may look a little different this year with its new name and revamped focus. Formerly called New York Premium Incentive Marketplace,

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Apr. 01 2003




Walk like a Winner

In January, the Promotional Products Association International, Irving TX, hosted its 45th annual PPAI Golden Pyramid Awards ceremony at PPAI EXPO in

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Apr. 01 2003




Cracker Jack strikes out 1

In the spring of 1991, at the apogee of baseball card collecting phenomena, Borden’s Cracker Jack introduced a line of limited-edition, mini-baseball

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Sep. 01 2002




McTunes

RADIO DISNEY tunes in to McDonald’s Mighty Kids Meal this month with CDs as premiums, its first tie with McDonald’s (and McDonald’s second go at a separate

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Jun. 01 2002




Premium Incentives: Better to Give

Spending on premium incentives dropped 2.4 percent to $26.3 billion in 2001 as the economic downturn curtailed expenditures and reduced the employee ranks

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May. 01 2002




Promotional Products: Down, Not Out

What goes up occasionally has to come down, right? After eight straight years of double-digit growth, spending on promotional products sank 10.4 percent

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