Mar. 18 2013
Experiential marketing agency All Terrain recently hired a senior manager of talent management, Karen Curran, to acquire, develop and retain top talen More...
Jan. 03 2013
Influencer marketing has experienced explosive growth. Here's what's trending for the New Year. More...
Dec. 04 2012
It takes a combination of common sense and creativity to get the most return from your efforts on Pinterest. Here are few suggestions: More...
Nov. 15 2012
Secret pinboards are the latest do-da from Pinterest offering an element of mystery for brand marketers to tap into in a number of interesting ways. More...
Sep. 14 2012
2012 PRO Award Finalist: Grey Alliance for Canon USA and its "Project Imagin8ion" user-generated photo contest. More...
Sep. 14 2012
2012 PRO Award Finalist: Tris3ct for Kimberly-Clark and the "Focus Rally" promotion. More...
Aug. 06 2012
JKY by Jockey debuts "It's Time to Change Your Underwear" campaign at Target stores, using insights about who buys it (women) and how. More...
Aug. 03 2012
On March 6, 2012, the Oreo cookie celebrated its 100th birthday. Weber Shandwick was charged with ensuring that the celebrations were More...
Aug. 03 2012
2012 PRO Award Finalist: Momentum Worldwide for Kraft Foods and the "Triscuit Home Farming Day" sampling promotion. More...
Aug. 03 2012
The Keystone Light brand ran a promotion built on the perception that while much of its target demo shows interest in hunting, they don't actually hun More...