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HOME > PRO AWARDS 2014

Pro Awards

The PRO Awards recognize outstanding promotion marketing!
The awards are the benchmark for outstanding creativity and stellar results
in the marketing industry, as judged by a jury of expert peers.
Unlock the Gate to See who won, and more importantly, WHY they won!

Fill out the registration form below to access “Our 24th annual 2014 PRO Award winners!”

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THE 2014 PRO AWARDS WINNERS ARE…..

Who won what, how they did it, and all the juicy details …

 

Platinum PRO For The Overall Best Campaign

Kmart Ship My Pants

AGENCY: Kmart
CLIENT: FCB Chicago
MVPro For The Most Award-Winning
Campaigns For Multiple Brands

Arc Worldwide Chicago

Best Campaign On A Budget (Under $250,000)

 

Best Campaign Executed On A Local/Regional Level
AGENCY: BeCore
CLIENT: Nike
AGENCY: Legacy Marketing Partners
CLIENT: Pernod Ricard

Call of The Cup

AGENCY: The LOOMIS Agency
CLIENT: Papa John’s Pizza
Best Campaign Generating Brand Awareness
AGENCY: FCB Chicago
CLIENT: Kmart
AGENCY: Jack Morton Worldwide
CLIENT: T-Mobile
AGENCY: Noise Digital
CLIENT: Ferrero Canada Ltd
Best Campaign On A Budget (Under $250,000)
Hostess Twinkie Minion Makeover

AGENCY: Spark Alliance Marketing
CLIENT: Hostess Brands, LLC

Call of The Cup

AGENCY: Arc Worldwide
CLIENT: MillerCoors
AGENCY: Arc Worldwide
CLIENT: P&G

 

Best Campaign Targeting A Specific Demographic Or Ethnicity
AGENCY: Cardenas Marketing Network
CLIENT: Diageo-Captain Morgan
AGENCY: The Marketing Arm
CLIENT: Frito-Lay and PepsiCo
Bronze Winner
AGENCY: BeCore
CLIENT: Nike
Best Campaign That Uses A Holiday Theme
AGENCY: Blue Flame Agency
CLIENT: CIROC Ultra Premium Vodka
AGENCY: MSLGROUP
CLIENT: March of Dimes
Bronze Winner
AGENCY: Cultur8
CLIENT: AT&T, Diverse Consumer
Best Cause-Based Campaign
AGENCY: Blue Flame Agency
CLIENT: CIROC Ultra Premium Vodka
AGENCY: Leo Burnett and ARC Worldwide Chicago
CLIENT: McDonald’s Corp.
Bronze Winner
AGENCY: Team Detroit, Inc.
CLIENT: Ford Motor Co.

 

Best Cross-Channel Campaign
AGENCY: HBO
CLIENT: HBO
AGENCY: TRIS3CT
CLIENT: ConAgra Foods, Inc.
Bronze Winner
AGENCY: TPN
CLIENT: The Clorox Co.
Best Dealer, Sales Force Or B2B Campaign
AGENCY:Momentum Worldwide
CLIENT: American Express OPEN
AGENCY:TRIS3CT
CLIENT:Kawasaki Motors Corp., U.S.A.
Bronze Winner
AGENCY: Rapp/Doremus
CLIENT: HP Software
Best Idea/Concept/Design
AGENCY: PMK*BNC
CLIENT: Samsung Mobile USA
AGENCY: FCB Chicago
CLIENT: Kmart
Bronze Winner
AGENCY: Grey Activation & PR
CLIENT: Canon U.S.A. Inc.

 

Best In-Store Retail Cmpaign
AGENCY: FCB/RED
CLIENT: Coca-Cola
AGENCY: TRIS3CT
CLIENT: ConAgra Foods, Inc.
Bronze Winner
AGENCY: IN Marketing Services
CLIENT: Unilever
Best Incentive Campaign
AGENCY: IC Group
CLIENT: Novartis Consumer Health
AGENCY: PHD US
CLIENT: VMWare
Bronze Winner
AGENCY: PMK*BNC
CLIENT: Samsung Mobile USA
Best International Campaign
AGENCY: Inspira Marketing
CLIENT: Microsoft
AGENCY: Ogilvy
Entertainment
CLIENT: DuPont
Bronze Winner
AGENCY: EO Tech
CLIENT: EO Tech The International Culinary schools at the Art Institutes
Bronze Winner
AGENCY: Live Nation Entertainment
CLIENT: Bose

 

Best Multidiscipline Campaign
AGENCY: Circle One/Match Marketing
CLIENT: Pernod Ricard—Malibu Rum
AGENCY: The Marketing Arm
CLIENT:Frito-Lay and PepsiCo
Bronze Winner
AGENCY: Grey Activation & PR
CLIENT: Canon U.S.A. Inc.
Best Sampling Or Trial Recruitment Campaign
AGENCY:Momentum Worldwide
CLIENT:Porsche Cars North America
AGENCY: Cardenas Marketing Network
CLIENT: Diageo
Bronze Winner
AGENCY: 206inc
CLIENT: Microsoft
Best Sponsorship Or Tie-In Campaign
AGENCY:
Concept One
CLIENT:
Gillette
AGENCY: Pro Motion Inc.
CLIENT: ShurTech Brands, LLC
Bronze Winner
AGENCY: Match Marketing
CLIENT: The International Culinary schools at the Art Institutes

 

Best Use Of Content Marketing
AGENCY: Team Epic
CLIENT: Procter & Gamble
AGENCY: Grey Activation & PR
CLIENT: Canon U.S.A. Inc.
Bronze Winner
AGENCY: rEvolution
CLIENT: Red Bull North America
Best Use Of Event Or Guerilla Marketing (Five Venues Or Less)
AGENCY: AWESTRUCK Marketing Group
CLIENT: FX Networks
AGENCY: LeadDog Marketing Group
CLIENT: FX Networks
Bronze Winner
AGENCY: Sub Rosa/Maxus/Ignited
CLIENT: Syfy
Best Use Of Event Or Guerilla Marketing (More Than Five Venues)
AGENCY: Infinity Marketing Team
CLIENT: Hewlett Packard Co.
AGENCY: Aspen Marketing
CLIENT: ConAgra
Bronze Winner
AGENCY: match action
CLIENT: Progressive Insurance

 

Best Use Of Games, Contests, Sweeps
AGENCY: The Marketing Arm
CLIENT: Frito-Lay and PepsiCo
AGENCY: Sync Marketing & Meredith Xcelerated Marketing
CLIENT: Chrysler Group LLC
Bronze Winner
AGENCY: Catapult
CLIENT: Wrigley
Best Use Of Influencer Marketing
AGENCY: HBO
CLIENT: HBO
AGENCY: Team Detroit, Inc.
CLIENT: Ford Motor Co.
Bronze Winner
AGENCY: Infinity Marketing Team
CLIENT: Hewlett Packard Company & Intel
Best Use Of Shopper Marketing
AGENCY: Arc Worldwide
CLIENT: P&G
AGENCY: Cultur8
CLIENT: Heineken
Bronze Winner
AGENCY: FCB/RED
CLIENT: Coca-Cola

 

Best Use Of Social/Viral Marketing In A Campaign
AGENCY: FCB Chicago
CLIENT: Kmart
AGENCY: Colangelo
CLIENT: Diageo-Guinness USA
Bronze Winner
AGENCY: Concept One
CLIENT: Gillette
Best Use Of Video
AGENCY: TRIS3CT
CLIENT:Kimberly-Clark Corp.
AGENCY: Turner Entertainment Networks
CLIENT: Target
Bronze Winner
AGENCY: TPN
CLIENT: The Clorox Co.
Best Vehicle-Based Campaign
AGENCY: MRA Experiential Tours & Equipment
CLIENT: World Vision
AGENCY: Switch-Liberate Your Brand
CLIENT:Anheuser-Busch InBev
Bronze Winner
AGENCY: History
CLIENT:History

  

Best Web Based Campaign
AGENCY: Upshot
CLIENT: Crown Imports
AGENCY: A&E Television Networks
CLIENT: A&E Television Networks
Bronze Winner
AGENCY: Alcone
CLIENT: Bayer Aspirin
Best Wireless Campaign
AGENCY: The Marketing Arm
CLIENT: AT&T
AGENCY: Adult Swim
CLIENT: AT&T/MEC
Bronze Winner
AGENCY: Arc Worldwide
CLIENT: Symantec
Most Innovative Communication Strategy
AGENCY:Jack Morton Worldwide
CLIENT:Cotton Inc.
AGENCY:Arc Worldwide
CLIENT: P&G
Bronze Winner
AGENCY: Allied Integrated Marketing
CLIENT:Twentieth Century Fox