HÄAGEN-DAZS SHOPPE CO.: is offering customers an incentive to come to its store with a free ice cream cone giveaway. The company is handing out free cones from 4 to 8 p.m. on May 15 as part of its first New Flavor Day to plug two new flavors. The Cinnamon Dulce de Leche includes caramel ice cream, ribbons of caramel and a hint of cinnamon spice. Sticky Toffee Pudding features a mix of vanilla ice cream, chunks of cake and toffee sauce. It was the winning flavor of a recent Scoop Flavor Search contest.
SAFEWAY: has named 17-year-old Mary Regina Bolgiano from Notre Dame Preparatory in Towson, MD, as the grand-prize winner of its Revol-moo-tion Cows and History art contest. She will receive $20,000 for her school’s art department, plus $1,000 each for herself and her art teacher. The program, which began in 2006, invites students and classrooms to participate in a special educational instruction to promote artistic creativity, academic excellence and healthy lifestyles.
WAL-MART STORES: are stocking an exclusive line of Spider-Man 3 soft drinks. Three flavors (Green Apple, Blue Raspberry and Orange Spider-Man) come in 12-packs of kid-friendly 8-oz. Cans. The line is produced by Toronto-based Cott Corp. through a licensing deal with Spider-Man Merchandising L.P. The Sony Pictures film broke box-office records, pulling in $151 million in the U.S. (and nearly $382 million worldwide) on its opening weekend.